florfantinel
design portfolio
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QVC mobile app

Mobile app design, UX + UI

QVC Global | March 2014

Looking to revamp the TV Shopping Channel mobile app, this project brought fresh eyes into the user journeys, interaction design, content and overall look&feel.

 Quite an extensive design project, since QVC has a huge list of products covered by several different departments and also offers 5 distinct TV channels that are now available to watch online through the app.

Quite an extensive design project, since QVC has a huge list of products covered by several different departments and also offers 5 distinct TV channels that are now available to watch online through the app.

 Working closely with UX designers and front-end developers, I have been responsible to design user-flows, prepare UI assets and give the app a face-lift, so that QVC customers could have a seamless shopping experience on all touch points.

Working closely with UX designers and front-end developers, I have been responsible to design user-flows, prepare UI assets and give the app a face-lift, so that QVC customers could have a seamless shopping experience on all touch points.

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